Since 2019, I’ve partnered with Usui/Holy Fire and Karuna Reiki Master Tekla Ayers on a brand journey that’s grown from a one-woman practice into Be Rooted Healing Arts—a thriving community hub for personal growth, energy work, and connection.
What began as branding and marketing support for her Reiki practice has evolved into shaping the visual identity, messaging, and digital presence of an organization that now offers community gatherings, transformational circles, and in-depth Reiki programs and trainings.
Through a mix of strategic content marketing, SEO-driven storytelling, and visually engaging design, I’ve helped Be Rooted Healing Arts grow its reach, deepen audience trust, and create meaningful touchpoints that reflect Tekla’s mission: expanding access to healing in a way that feels authentic, inclusive, and lasting...without social media.
Brand Development
Website
Retreats
Brand Portraits
PRINT MATERIALS
Branded Content
Rather than traditional social media marketing, it was in Tekla's best interest and beliefs to use other marketing channels and more traditional marketing tactics. These are just a few examples of designs and event graphics used in weekly newsletters.
